CRM capacity chart
Core, Growth and Executive at a glance.
3x
owner summary
Core users
3
Growth users
7
Executive users
15
Core
No AI/WhatsApp
Growth
1,000 AI conversations
Executive
3,000 AI conversations
Estafy pricing
One Estafy account opens two separate applications. WhatsApp Assistant and AI Secretary are CRM features. AI Studio is a separate production credit wallet.
Estafy operation view

Growth
1,000 AI conversations
Executive
3 owner summaries
Studio
35,000 credits
Before
AfterPricing
AI Secretary and WhatsApp Assistant are CRM features. AI Studio works with a separate credit balance for photo and video production.
CRM capacity chart
3x
owner summary
Core users
3
Growth users
7
Executive users
15
Core
No AI/WhatsApp
Growth
1,000 AI conversations
Executive
3,000 AI conversations
Studio credit chart
100K
Office credits
Solo
10,000 credits
Pro
35,000 credits
Office
100,000 credits
Solo
50 photos
Pro
15 home tours
Office
40 home tours
Pilot use
CRM, WhatsApp Assistant, AI Secretary and AI Studio scenarios are being observed through daily operations in pilot offices. Real testimonials will be published with name and permission after approval.
CRM
Lead, listing and task tracking are being tested in the field
Real testimonial area ready
WhatsApp Assistant
Message-to-follow-up and task workflows are in pilot use
Real testimonial area ready
AI Studio
Before/after and video production scenarios are being measured
Real testimonial area ready
CRM and Operations
Core sets the base CRM workflow. Growth adds WhatsApp Assistant. Executive expands owner visibility with AI Secretary and daily summaries.
CRM plan
150 USD / mo
300 USD one-time setup
For small offices that want to bring core CRM operations into one workflow.
No WhatsApp Assistant, no AI Secretary
Request DemoCRM plan
250 USD / mo
500 USD one-time setup
For growing offices that want to connect WhatsApp communication to CRM sales flow.
No AI Secretary
Request DemoCRM plan
499 USD / mo
750 USD one-time setup
For office owners who want summaries and natural language actions throughout the day.
AI Secretary and 3 owner summaries per day
Request DemoAI Studio Production Credits
Studio plans are not CRM plans. You use production credits between photo retouch, short camera motions and home tour videos based on need.
Photo retouch scope
The goal is not to misrepresent the property; it is to present the existing photo in a cleaner, balanced and sales-ready way.
Light and color balance
Framing and perspective cleanup
Sharpness and detail improvement
Reduce stains, cables and small distractions
Consistent listing language across a portfolio
Before / after control
Studio pack
95 USD
Starts AI Studio production for one office or a small team.
Sample production
Studio pack
308 USD
A balanced Studio credit pack for offices producing listing content regularly.
Sample production
Studio pack
820 USD
A larger credit pack for teams with heavy listing, photo and video production.
Sample production
Shown production quantities are sample usage scenarios. You can use your credits between photo and video productions based on your needs.
Extra credits
Extra credits are added to the AI Studio balance; they do not change CRM user or WhatsApp limits.
Extra 1K
1,000 credits
10 USD
Extra 3.3K
3,300 credits
30 USD
Extra 9.2K
9,200 credits
80 USD
FAQ
Estafy has two main applications under one account: Estafy CRM and Estafy AI Studio. CRM manages sales and operations. AI Studio manages photo and video production.
No. AI Secretary is an advanced operations feature of the Estafy Executive CRM plan. It turns CRM client, lead, task and calendar signals into owner summaries and natural language actions.
No. WhatsApp Assistant is a feature inside the Estafy Growth and Executive CRM plans. It connects WhatsApp conversations to CRM records, client criteria and agent tasks.
No. AI Studio is a separate application, separate plan family and separate credit wallet. It is accessible from the same Estafy account but purchased independently from CRM licensing.
No. The two applications work in separate data areas. Information moves between applications only through user permissions and defined workflows.
Setup covers workspace preparation, user and role structure, data import and initial configuration based on existing data and document volume. Each CRM plan shows its approved one-time setup price.
Credits are used for photo retouch, short camera motions and home tour videos. Credit usage is shown before each operation; credits are consumed on successful production and returned on system or infrastructure failure.
The retouch flow is designed to improve light, color, perspective, sharpness and presentation consistency, not to make the property artificial. Users review before/after output before publishing.
Shown production quantities are sample usage scenarios. You can use your credits between photo and video productions based on your needs.
Estafy is currently used in test offices with real operational workflows. Testimonials will be published only after name, office and content approval; no fake testimonial is used.